Get Connected
To set up your integrations, head to Settings > Integrations. Locate Awin and click Connect.
Follow the steps in the modal.
Quick Tip: There’s an extra space at the end of the API value. Removing that space should allow the connection to go through successfully.
Integration with Awin requires an Awin Accelerate or Advanced plans.
Please verify that your Awin account is one of those supported plans (Awin Accelerate or Advanced plan)
UTM Setup
A Tracking Parameter is a snippet of code that you can add to the end of a URL to track the performance of campaigns and content. By using Triple Whale's custom Tracking Parameters in your Awin Ads account, each visitor will be informing our Pixel exactly which ad they just clicked on before arriving at your store.
The tracking parameters should be set as follows:
Discount code for Awin need to be managed manually like described in the Track Affiliate & Influencer discount code guide.
Data Library
Once you are connected, Awin data will start to import into your Triple Whale Dashboard. Head over to the Summary dashboard to track your most important metrics. You should see this section:
Additionally, Awin spend will now be included in your Net Profit calculation:
And to the Blended Ad Spend
Awin Attribution
To ensure that the attribution for Awin is separated into its own channel, please review the Affluencer Rules in the Traffic Rules page, and remove or disable any rules that may be conflicting with or override Awin traffic.
Once you've connected your Awin account, you will be able to access a rich collection of metrics and pre-built dashboards across Triple Whale. Unlock new insights and optimize your paid strategy using the Pixel Awin dashboard:
For attribution work correctly please validate that the UTM Settings are set correctly and in case you use discounts or attribution make sure to maintain the list of discount codes as described above