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Asking Moby About Your Retail Data: What to Ask Today

A guide for prompting Moby on retail sales data, powered by our retail data partnership (supporting 40+ retailers including Target, Walmart, Amazon, Best Buy, Kroger, Ulta, and more).

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Written by Kassandra Villa Arroyo

Overview


Moby can answer questions about your retail-partner sales for any connected retailer. Daily net sales and units, broken out by ZIP code, sit right alongside your DTC data, giving you a fast, no-dashboard way to check how retail is trending, spot geographic patterns, and sanity-check retail performance without pulling a report from a retailer portal.

Today's data is partner-level (blended across all products sold through that retailer) and ZIP-level geography, refreshed daily on a rolling recent window. It does not yet include SKU-level, store-level, or inventory detail, so keep prompts at the partner and ZIP level rather than asking about individual products or stores. See the prompt reference table below for what to ask today, and the change log for what's coming.

Prompt reference


Prompt type

Example

Supported today

Retailer sales trend

How did our Walmart sales perform this week?

Yes

Unit sales trend

What's the trend in Target unit sales over the last 7 days?

Yes

ZIP-level geography

Which ZIP codes are driving the most Ulta sales right now?

Yes

Period comparison

Compare this week's Best Buy net sales to last week.

Yes

ZIP-level anomalies

Are there any ZIP codes with unusually high or low Kroger sales this week?

Yes

Total revenue and units

What's our total Nordstrom revenue and units for the current period?

Yes

Product- or SKU-specific

How is [product] selling at Home Depot?

Not yet

Store- or door-specific

Which Petco locations are we in? / Stockout risk by location?

Not yet

Inventory, sell-through, or stock level

What's our sell-through rate at Target?

Not yet

Product-launch before/after comparison

How did sales change after we launched [product]?

Not yet

Ad spend or media connected to retail sales

Did our Meta spend drive Walmart sales?

Not yet

History beyond the rolling window

What's our retail revenue since launch? / last 6 months

Not yet

Swap in whichever retailer(s) you're connected to; the "Yes" rows work the same way across all 40+ supported retailers. For anything marked "Not yet," Moby will respond with "I can't answer this yet" rather than guess. That's a scope limit, not a bug.

Change log

Date

Update

10-08-2026

Initial release: partner-level, ZIP-level daily net sales and units for 40+ connected retailers.

Planned

SKU-level and store-level detail, plus a longer historical window, across supported retailers. Once live, Moby will answer sell-through by SKU, geographic performance by product, stockout risk by store, and DTC-to-retail halo analysis around a launch.

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