Sync your Triple Whale Customer Segments directly to Klaviyo as Lists. Once synced, you can use these lists for email campaigns, flows, and SMS marketing—all powered by Triple Pixel data that captures up to 40% more users than standard tracking.
How It Works
After you've created and saved a segment, you can sync it to your connected Klaviyo account. Triple Whale creates a new List in Klaviyo and keeps it updated as customers enter or exit your segment.
To Sync a Segment to Klaviyo:
Go to your Segments list
Find the segment you want to sync
Click the three-dot menu (⋮) on the right side
Select Manage Syncs
In the Syncs modal under Create new sync, select:
Provider: Choose Klaviyo
Klaviyo Account: Select your connected account
Click Submit
Note: You cannot sync a segment until it finishes building. Wait for the segment to fully process before setting up syncs.
Managing Your Sync
Once a sync is created, it appears in the Active Syncs section at the top of the Syncs modal.
Sync Now — Click the Sync Now button to manually push the latest segment data to Klaviyo immediately.
Pause a Sync — Toggle the Active switch off to stop updates; your Klaviyo list will remain but become static.
Resume a Sync — Toggle the Active switch back on to restart automatic updates.
Why Sync to Klaviyo?
More accurate lists
Triple Pixel captures events that standard tracking misses. Syncing these segments means your Klaviyo lists include customers based on more complete behavioral data.
Better email targeting
Use Triple Whale segments to trigger targeted email campaigns and flows based on purchase behavior, cart activity, and site engagement.
Unified customer view
Combine Triple Whale's enhanced tracking with Klaviyo's email and SMS capabilities for more personalized marketing across channels.
Common Use Cases
Welcome series for new customers
Sync a "First-time buyers" segment to trigger a welcome flow with product recommendations and brand storytelling.
Win-back campaigns
Sync a "Lapsed 90+ days" segment and trigger automated win-back emails with personalized offers.
VIP email campaigns
Sync a segment of high-value repeat customers for exclusive early access, loyalty rewards, or VIP-only promotions.
Cart abandonment flows
Sync your cart abandoner segment to trigger email reminders with the products they left behind.
Post-purchase upsells
Sync a segment of recent buyers from a specific category to trigger cross-sell emails with complementary products.
Requirements
Active Klaviyo integration in Triple Whale
At least one saved Customer Segment
Segment must be fully built before syncing