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Meta Social Integration

Unlock Smarter Growth by Connecting Your Meta Pages, Posts & Comments to Triple Whale

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Written by Chani Green
Updated this week

Overview

Meta Social makes it simple to connect your Meta presence directly to Triple Whale. Sync your Facebook and Instagram Pages to unlock a centralized view of your social activity β€” from posts to comments β€” and stay on top of how your community engages with your brand.
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With this integration, you can:

  • Sync your Meta Pages to manage all your social content in one place.

  • Track engagement on pages to see what truly resonates.

  • Monitor and track posts comments.

  • Expand with Ads integration: Once you connect Meta Ads, you can also pull in and manage comments from your ad campaigns β€” giving you a complete view of both organic and paid conversations

Bring your social and advertising data together in Triple Whale and unlock smarter, more connected growth. πŸš€
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Get Connected

  1. To set up your integrations, head to Settings > Integrations. Locate Meta Social and click Connect.
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  2. Follow the connection steps.

  3. Once the connection is complete, a dialog will appear showing the list of available pages. Select and activate the relevant page.

Meta ads and comments

To access Meta Ads and their comments, please make sure your Meta Ads integration is connected as described in the Meta Ads Integration article.


Data Library

Once the connection is set up, data will begin flowing into the following tables:

  • If Meta Ads is connected, the Ad Post ID (ad_post_id) field in the Ads Table will display the post ID for ads that are published as posts. This ID allows you to pull in and manage the associated ad comments.

  • Data is organized in the following table:

The Social Media Pages table stores daily performance and engagement metrics for connected social media pages, including impressions, likes, views, and page-level metadata. Querying this table lets you analyze page reach, paid vs. organic performance, audience engagement, and visibility trends over time.

The Social Media Posts table stores data about posts published on connected social media pages, including post content, publishing status, call-to-action details, engagement, and metadata. Querying this table lets you analyze post performance, track publishing activity, and measure audience interaction across platforms.

The Social Media Comments table stores user comments made on connected social media pages and posts. Querying this table lets you analyze audience engagement, track comment activity across platforms, and better understand how users interact with your content.


Frequently Asked Questions

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