Customer Retention
Learn how to analyze customer segments, cohorts, LTV, retention performance, product behavior, and add-ons like Sonar Send and Retention Add-On.
By Triple and 3 others4 authors7 articles
Customer Segments
Build and analyze customer segments based on behavior, purchase history, and value.
- Customer SegmentsCustomer Segments let you group customers based on their behavior, attributes, and purchase history—all powered by Triple Pixel data.
- Sync Segments to SnapchatSync a Triple Whale customer segment to Snapchat as a custom audience, so you can target it, exclude it, or use it as a lookalike seed without exporting a CSV.
Cohort Analysis
Track how groups of customers perform over time so you can understand repeat behavior and retention trends.
Email & SMS Attribution (Beta)
Measure how email and SMS influence customer revenue and retention. Available in Beta for eligible accounts.
